You might have heard that 5G has come to Australia, but have you considered how it can help you sell a home? Understanding a bit more about 5G features can help you work out its potential in the real estate industry.
Just as 4G replaced 3G, improvements have come along that will see our phones get faster, more reliable and more powerful. Both 5G and 4G will exist simultaneously but it’s expected that 4G will be phased out at some time in the future.
One of the many great things being a One Agency member is the potential for huge savings. With fewer restrictions from head office, there’s constant scope for our team to be savvy and use different digital marketing platforms to list their properties cost-effectively.
We’ve observed that some of our members are making the most of social media, especially Facebook, using its great potential to sell a property without the need to pay listing fees on property portals.
While you can use property portals to list a home, they can be expensive. As well as your monthly membership, you pay a listing fee for every property you list on their sites. For some agents, there’s value in what’s on offer, especially in terms of personal branding, but others are moving in a different direction.
These agents have mostly moved away from these listings sites to focus on Facebook as a selling platform. By doing this, they avoid listing fees for a majority of their properties but still make use of membership packages that allow them to list their sold properties ‒ giving them that branding edge.
At One Agency we’re all about finding ways to run a real estate business more economically, so today we look at the rise of the Virtual Assistant (VA) and when they become a viable option for real estate agents.
A virtual workforce is about supply, demand, and flexibility of use.
When Annette Pinkerton, a One Agency member based in Newcastle, joined us five years ago, she recognised that a VA would be a critical component to the way she operated. Annette shares;
“For me, it was a very practical business decision. I identified that a Virtual Assistant could be taking care of the highly repetitive work, freeing me up to list and sell more properties!
“The best part is that while I am out spending time with clients, everything else bubbles away in the background.
“Many real estate agents become trapped managing their own administrative tasks, often only getting to these at night. But I wanted to ensure I could maintain a good work/life balance.”
Artificial intelligence, or AI, has risen steadily in recent years and it looks like it’s here to stay. If you’re working in real estate in Australia, it’s time to start considering the implications for the property industry?
AI alone won’t be able to run an agency, but it does offer opportunities for real estate agents to improve their services and sell homes more efficiently.
Artificial intelligence, as it exists today, is what is known as narrow AI. This means a computer can learn, or be taught, to do one type of thing, unlike the human brain which can learn to do a vast number of different tasks. Narrow AI is what makes things like Siri and self-driving cars work.
There’s already a multitude of applications for AI in real estate. At One Agency we’re all about using technologies to run a smarter and more cost-effective business, so today we discuss the current benefits of AI to our industry.
More than 80 per cent of successful agents run their real estate business from the cloud. At One Agency we’re big believers in the virtues of the cloud and the cost savings cloud computing has brought to real estate business over the last decade.
Today, we look at the benefits of moving your real estate technologies and services to the cloud.
One Agency is a revolution in real estate, empowering both individual real estate professionals and established agencies to take control of their future and bring an entirely new level of service to clients.
