Category Archives: Real Estate Brand

Sandy Morris One Agency
Job Security in Real Estate, One Agency Agents, Property Franchise, Real Estate Brand, Real Estate Business Network, Sandy Morris

One New Member – Sandy Morris Talks Business Set Up

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Sandy Morris joined One Agency in April 2014 and is the Principal of One Agency Sandy Morris in Canberra. 

She initially heard about One Agency through a former colleague at a large agency who had made the move and with his encouragement Sandy took a look at the One Agency business model.

‘The decision to join One Agency was not one that I made lightly. I had a great offer to join one of the other large agencies in town but I put quite a bit of thought into what I wanted to get out of the next 10 years in real estate. The freedom to run my own business the way I wanted to run it was the deciding factor for me.’

Once the decision had been made the rest flowed very smoothly for her.

‘Head Office took over and provided me with everything that I needed to get myself started and I had some very supportive vendors that followed me to One Agency so that was a nice start and I am thrilled with how it is going now.’

Sandy set up her business at home and the team at head office organised all the stationary, signboards, sold stickers and branding, helping to keep the whole process simple.

News from One Agency Real Estate Group
Events, One Agency Conference Queensland 2014, Property Business Brand, Real Estate Brand, Real Estate Business Profit

One Agency News from Head Office – May 2014

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In One Agency News for May 2014, we’re pleased to announce the details of our next One Agency conference. Are you planning on coming along?

It’s a great way to connect with our growing family of members and find your voice in our growing brand.

This time we’re hosting it in Queensland and extending it from a one day event to a two day extravaganza!

Keynote speakers will include Gary Pittard from the Pittard Training Group and industry marketing authority Tom Panos. Tom is the Real Estate Advertising Director for News Ltd and is one of Sydney’s leading real estate auctioneers. 

Tom is regarded as Australia’s premier authority on Real Estate marketing and considered by his peers and Australia’s leading real estate agents as the No. 1 educator and thought leader in his field. We are excited to have enticed him back to us for this event.

One Agency Christmas Wreath
Commission for real estate agents, One Agency Conference 28th November 2013, Property Business Network, Property Franchise, Real Estate Agent, Real Estate Brand, Real Estate Business Network

Christmas Cheer after a Fantastic Year for One Agency

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Christmas is almost here after an extremely busy and productive year at One Agency.

We’ve seen tremendous growth in the business and 2014 is already shaping up as we continue to welcome new members into our group.

We ran two very successful conferences in July and November at Brighton Le Sands which had record attendance and a great deal of knowledge sharing among our members. One of the big advantages of joining One Agency is the mutually supportive culture of our group and I’m pleased to say that this goes from strength to strength as we grow. 

Tom Panos presented at both conferences, he gave us many useful tools to help build and grow both our businesses and our lives. If you’d like a recap of his presentations or if you didn’t make it to the conferences you can watch some videos we made of him here.

Vince Salvatore
Commission for real estate agents, One Agency Agents, One Agency The Parks, Property Business Network, Property Franchise, Real Estate Brand, Real Estate Business Network, Vince Salvatore

One Great Agent – Vince Salvatore Q&A

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Each month we interview ONE of our members to discover their story and have them share their experience with us.

Under the spotlight this month is Vince Salvatore from One Agency The Parks in South Western Sydney.

Vince has worked in real estate for more than 11 years and joined One Agency just 6 weeks ago, we welcome Vince to One Agency and asked him to share his experience with us.

What do you love about your work in real estate? What drives you?
I love selling real estate, it’s very rewarding, especially when you get to meet so many lovely people that are looking for that right next home or their very first investment property or indeed first home buying.

What attracted you to the One Agency business model?
After contemplating working for myself again I didn’t really want to start from scratch with an office with high rent, multiple staff to man it and chasing a management portfolio too. The One Agency model works perfectly, as I have begun with a small office at home, no staff concerns, for now and knowing that I can be of even more service to my clients plus the rewards stay purely in-house.

How is the brand working for you?
Love it, love it love it!  People are commenting on it’s fantastic modern look , it looks professional and it’s really getting noticed.

Would you recommend One Agency to others? 
Absolutely.. All the above reasons just for starters. The flexibility of doing things your own way, being professional about it and knowing it’s your baby…..no one can spoil it, mark it, damage your reputation…….only you can. That’s a great motivator right there.

What do you think keeps your prospective vendors awake at night when they are considering listing their property? Ultimately it comes down to …WHO CAN I TRUST? That’s really the only question. If you have, and continue building a respected name & reputation for yourself, you are the ONE agent they will call.

Real Estate Business
Commission for real estate agents, One Agency Sonja Smith, Property Business Brand, Property Business Network, Property Franchise, Real Estate, Real Estate Brand, Real Estate Business Network, Real Estate Commission, Wages for real estate

Real Estate Business – Why One Agency? Paul Davies shares his vision.

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I’m often asked what inspired me to start One Agency. In truth, it was my wife Annie. 

They say behind every great man there’s a woman. While I’m not a great man, there’s a great woman behind me. 

Annie sparked my thinking back in 2006 when I’d just sold a major franchise business and started a boutique business. I experienced first-hand how the advantages of a major franchise could blend with a boutique business (which is essentially what One Agency is) and that operating costs were the critical factor that determined success or failure.

After 35 years in the industry I was able to draw on my experiences to develop a new and innovative business model that would serve agents better now and into the future, being a more sustainable model.

I honestly I thought that straight away agents would be knocking down my door to join, but the first 10 were like pulling teeth! My belief in the idea kept me going… Now we appear to be an overnight success after 6 years! 

News from One Agency Real Estate Group
Heidi Healy, One Agency Agents, One Agency Heidi Healy, Property Business Network, Real Estate Brand, Real Estate Franchise, Real Estate Trainers, Tom Panos

One Agency News from Head Office July 2013

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In One Agency News for July 2013, it’s been a busy month for us here at Head Office, with our conference at Brighton Le Sands on the 4th July.

We were lucky to have Tom Panos come and speak and his presentation was fantastic, everyone took a lot of great ideas and inspiration away with them. Tom is a motivating force to be reckoned with, you can access his FREE Success Tools here.

The day was a great success with other presentations from Travis Williams, CEO of Box & Dice and our own Annie Davies showing our new range of promotional products. There will be a new product catalogue out in late August.

Our new products include:

–          Corporate Branded Ladies Scarves
–          Corporate Branded Mens Ties
–          Wine Bags 
–          One Agency Branded Ribbons 
–          One Step Ahead Running Singlets for both men and women

Email Head Office to order by clicking here.

The day closed after an excellent exchange of ideas in the ‘Sharing & Learning’ session and had a very social conclusion in the bar at the Novotel Brighton Beach. We hope you found the new location more convenient in its proximity to Sydney airport.

News from One Agency Real Estate Group
Angie Robinson, Annette Pinkerton, One Agency Agents, One Agency Pinkerton Property, Peter Robinson, Phillip Kelly, Property Business Network, Real Estate Brand, Real Estate Business Network

One Agency – News from Head Office June 2013

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In this edition of News from One Agency Head Office, we’ve welcomed more agents into the fold over the past few months including Peter & Angie Robinson from Western Australia.

In Tasmania, Phillip Kelly is setting up a second business to cover the Hobart area in addition to the Southern Tasmanian regions of Sorell and Bellerive. Annette Pinkerton also joins us in Newcastle and made the move to set up her own business with One Agency earlier in June.

Annette has worked in real estate for the past 4 years with Century 21 and has a diverse background in finance, sales & marketing, people management and training across a broad range of industries. 

Although her real estate experience is recent, Annette has an impeccable sales history spanning 20 years and since entering the industry she’s received many awards. 

Bulli Burn
Amanda Moore, Aron Hayman, Bulli Burn, Christian Zeidler, Events, One Agency Denison-Pender Moore, One Agency Sally Absalom, One Agency Zeidler & Hayman, Real Estate Brand, Real Estate Franchise, Sally Absalom, Uncategorized, Vanessa Denison-Pender

The One Agency Bulli Burn – May 26th 2013

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The One Agency Bulli Burn is a 5 & 10km fun run held on the south coast of NSW starting and finishing at the northern tip of Bulli Beach, Sandon Point.

The ‘Burn’ comes from the hill that competitors must tackle at the very beginning and again at the finish of the run. The track follows the coastal strip from Bulli to Thirroul boasting exceptional views of the ocean and escarpment.

2011 was The Burn’s debut year and attracted over 300 entrants, it grew in 2012 and organisers now expect 2013 to be an even bigger successful community event. Catering for the experienced runner through to the novice, all are welcome to join in the fun.

The event has been sponsored by local real estate businesses; One Agency Denison-Pender Property, One Agency Sally Absalom and One Agency Zeidler & Hayman. The principals of these agencies – Vanessa Denison-Pender, Sally Absalom, Aron Hayman and Christian Zeidler enjoy a reputation as high achievers. Engaging and highly energetic, they are known for their marketing and negotiating skills. Above all else, they bring a wealth of experience and skill to their roles as principals in their own One Agency businesses.

This year the 5km event has been named the ‘Burn for Mark’ and is dedicated to 2011’s winner Mark Scott who is currently recovering from a serious cycling accident which happened in June 2011. $5 from every registration at this year’s Bulli Burn go to the Mark Scott Trust Fund & will assist in the ongoing care and treatment for Mark and support for his young family.

 

At One Agency we are always open for a conversation, so if you have anything to say in response or have any questions, please contact us.

T  1300 79 23 88 
T  +61 2 8039 2110 (International)

 

Michael Lister One agency The Forest
Commission for real estate agents, Michael Lister, One Agency Agents, One Agency The Forest, Property Business Network, Real Estate Agent, Real Estate Brand

ONE Great Agent: Michael Lister Q&A

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Each month we interview ONE Great Agent – one of our members to discover their story and have them share their experience with us.

Under the spotlight this month is Michael Lister from One Agency The Forest in the Northern Beaches area of Sydney.

Michael has been in real estate since 2008 after 25 years in the motor trade where he was General Sales Manager for Ferrari. He joined One Agency in May 2010 with business partner Chris Naylor. 

What do you love about your work in real estate? What drives you?
In real estate, you have an opportunity that is unique in the business of selling. You create your own inventory by gaining the listing. In my opinion this part is the ‘sell’ because you are selling yourself to the potential vendor. The ‘negotiate’ is to the buyer and it is here that your skills as a true sales person comes to the fore. Anyone can stand there, taking offers, but a true sales person will work those offers, extracting everything possible to create the best outcome for their vendor. Once the right outcome has been achieved you can then hold your head high, knowing you have done the best job possible.

What attracted you to One Agency business model?
One Agency works best for Chris and I as it allows us to tailor our business to suit both our style and our community. This ‘un-chains’ us from the complex corporate structures that the franchises are laboured with. When we were setting up in business, we were approached by some big name franchises and the set up costs were horrific. We figured ‘why are we going to work so hard for somebody else’s benefit?’ and so we decided to go with the One Agency model which suited us much better and allowed us to steer our own ship.

How is the brand working for you?
It is working very well for us, allowing us to grow the business at a comfortable rate. The brand gives us the freedom to build our business without constraint.

Would you recommend One Agency to others?
We would and have recommended the One Agency brand but only to those who have self-drive and who don’t want to be pigeon holed. You need to be a self-starter to build any kind of business and have the determination to achieve goals.